ACCTING aims to understand the impact of Green Deal policies on vulnerable groups, prevent inequalities, and produce knowledge and innovations to advance behavioural change at individual and collective levels for an inclusive and equal European Green Deal. Read our report on all 693 mapped initiatives.

Power to the people 

Elektropionir is a renewable energy cooperative based in Serbia, empowering citizens to take control of their energy future. Founded in 2019, it promotes sustainable, decentralised energy production through democratically managed solar projects. The cooperative connects individuals and households to produce clean energy together and advocates for fairer energy regulations. 

From rooftops to mountains 
Elektropionir builds rooftop solar plants and solar parks collectively owned by citizens. Their “Solarna Stara” project in a national park shows how solar can replace harmful hydropower. They also organise “Solartehnika narodu”, a training series teaching citizens, NGOs, local authorities and academics how to join the energy transition. 

Building a brighter, fairer grid 
The cooperative makes solar energy more accessible to middle-income citizens, aiming to expand benefits to vulnerable groups through subsidies and joint investments. It connects people to invest in larger, virtual power plants on unused urban or rural spaces, creating shared clean energy for members and revenues for local communities. 

Shining through the obstacles 
Despite progress, high upfront costs and weak regulations still limit access to solar energy. Elektropionir actively lobbies for better conditions for prosumers and energy cooperatives. Its efforts have contributed to legal recognition of prosumers and created momentum for more citizen-led energy solutions across Serbia. 

Sparking a movement 
Elektropionir’s model inspires other initiatives, like “Suncani krovovi” in Sabac. By blending education, advocacy and community ownership, it offers a scalable and inclusive alternative to fossil fuel dependency. It’s not just about energy—it’s about collective power, sustainability and social justice. 

Learn more about this inspiring initiative

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Photo:  Clay Banks on Unsplash

ACCTING aims to understand the impact of Green Deal policies on vulnerable groups, prevent inequalities, and produce knowledge and innovations to advance behavioural change at individual and collective levels for an inclusive and equal European Green Deal. This bottom-up initiative was collected by Suzana Ignjatovic within ACCTING’s mapping of inspiring practice cases, within the Farm to Fork. Read our report on all 693 mapped initiatives.

The Good Garden, Serbia

An alarming increase in women victims of domestic violence in Serbia created an urgent need to design and implement an innovative response to protect the survivors and the ones at risk of being exposed to this danger. 

A continual effort to fight violence against women  

The Good Garden is an innovative contribution to the joint effort from the local community and organizations to combat the violence against women in Serbia. It is a social enterprise engaged in the organic production of vegetables, especially cherry tomatoes, without pesticides and artificial fertilizers. Apart from that, the initiative provides training to the participants to learn social entrepreneurship, as well as organic production, with the support of the provincial agricultural expert services.
 

The Good Garden is run by women victims of domestic violence and older women from rural areas. This initiative is a chance for these vulnerable groups to be economically independent through enhancing their skills and capabilities of launching a business of their choice and potentially resuming a normal life for them and their children in the future. 

An award-winning model  

To further raise awareness about violence against women, and the importance of women’s economic empowerment, a media campaign has been launched. According to an article published by UN Women, Good Garden won a Smart Academy award at Serbia’s Regional Forum of Social Innovations in April 2016 for its sustainability, effectiveness, innovation and its good cause.  

Veran Matic of the Good Garden said: “The first results are encouraging. Our idea is to expand the project to all safe houses and in that way systematically and long-term help economic empowerment of women survivors of violence.” 

Find out more here.

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